Gudrun girls at home

Decorate with flowers

Get inspired here »

Competitions and winners

Gudrun’s DIY tips

The winner: Make the world a more colourful place!

Hello, London!

Exhibition in Seattle

A colourful paradise in central Stockholm – our visit to Gudrun Sjödén’s oldest store


A cornucopia of historic shades of blue

Travel back in time with us »

All the BLUES in the world

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Watercolours, wildflowers and wonderful roses – Our interior design expert styles stores with passion

Japan – a travelogue, November 2017

Gudrun and the whole wide world on the heights of Stockholm

A Guide to Textile Shops in Soho, London

Travels & photo shots with Gudruns

See how it works when we style and photograph a new collection.

Gudrun's girl on Greene Street

Get inspired by Gudrun on Pinterest


GET CRAFTING Gudrun-style

Share your crafting photos with us!

Gudrun's travel tips

Gudrun's good deeds

Since 2006 we have been working on a project we call Gudrun’s Good Deeds. The initiative is based on ... >>

Gudrun's Instagram

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Welcome to Gudrun's world!